The Nova Poker Pierre sneakers by Veja are mainly made of organic cotton: the upper, the lining and the laces are 100% organic cotton. It is cotton grown without pesticides or chemical fertilizers. It was cultivated in Brazil and Peru according to the principles of fair trade.
The sole is 46% bio-based (18% Amazonian rubber and 28% rice waste).
These sneakers are light, comfortable and will go with many spring or summer outfits.
Opting for these canvas sneakers is opting for a form of ethical consumption.
Veja is a French brand of trendy sneakers produced in a way that respects humans and nature.
Veja designs and manufactures its sneakers from ecological materials from fair trade: organic cotton from Brazil, vegetable tanned leather with acacia tannins and wild rubber from the Amazon.
Veja's activity allows nearly 800 families to live more decently in Brazil thanks to fair working conditions.